Business Model Innovation | Development & Communications

Development & Communications

This is where we started! We’ve worked with dozens of nonprofits as well as small and medium-sized businesses in website development and management, search engine optimization (SEO), analytics research and reporting, social media strategy, email management, and communications and development strategy. You may view some of our award-winning design samples here, and a list of recent clients here.

Our approach to development and communications focuses on marginal gains and analytics: learning who your audience actually is—and who you would like to reach—what problems they’re trying to solve, and how you can solve those problems sounds like a basic business model, but the day-to-day operations and understanding of your audience can get away from you, leaving a disconnect. We’ll help you fix it and find ways to continually improve, so that little fixes add up to large gains. 

The Vandenberg DC team is methodical in our work, focusing on finding the root of the problem and employing small fixes and changes to your customer or partner outreach, development, and management for more sustainable and long-term improvement and success. We do not offer backlink or guest post services, but we will clean up and segment your email lists, make sure your website functions properly, A/B test marketing materials, and assist with lots of other often-overlooked items that will improve both your operational experience as well as your customers’ and partners’ experience working with you.

Business Model Innovation

And this is what Vandenberg DC has grown into! As we’ve developed long-term relationships with dozens of companies and nonprofits over the years, we’ve had the opportunity to assist with much more than one-off marketing projects. Our focus on analytics and marginal gains has allowed us to work more closely with our clients in business model innovation and operations strategy. 

Our team has helped small and medium-sized companies to expand and innovate their business models, helping them reach new audiences, offer new services, and increase their revenue. If you feel your company has stagnated, if you are having trouble finding and retaining customers, or if you believe something may be missing from your day-to-day operations—or operational strategy—we will work with you to learn what the issues may be, and how to fix them. And if you want to break into new markets, our team will help you with research and development—even if it’s just a small change to your existing model.

Bonus: if you’re looking for a crash course in innovation management, our founder is the managing editor of InnovationManagement, an online learning resource with thousands of in-depth articles reaching more than 100,000 readers every month.

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